Practical Product Management touches every aspect of product management: new product introductions, portfolio management, requirement specifications, competitive analysis, pricing, strategic thinking, and life cycle management.
Rather than tutoring complex theoretical frameworks, it is a collection of best practices, templates, tools, and checklists that have proven their value in the real world. While rooted in the technology industry, the concepts are widely applicable in other industries.
This training will get junior product managers up and running in no time, but just as well serve as an inspiration and reference for more experienced product leaders. It can inspire company management on how to structure product management and what roles to assign to support business growth. Expect answers on following questions:
- How do I write product requirement specifications?
- What is needed to launch my new product in the market?
- How do I find the right product portfolio balance?
- Where do I find information about competition?
- What is the right price for this new product?
- Teacher: Eddy Vermeulen
